The Big Idea

In October 2020, the World Economic Forum published an article stating that business downturns will “accelerate the existing shift towards subscription-based business models”.

Is your organisation ready to take advantage of this shift in the way your clients want to buy? Do you have the structures and strategies in place to cope with an increasingly sophisticated and demanding market?

And once you have secured subscribers, how are you going to convince them to stay with you so you can capitalise on the recurring revenue that makes subscription such an attractive business model?

The Subscription Summit 2021 will arm you with best practise from both Australia and overseas so you can confidently meet the challenges of tomorrow’s clients.

Hear from businesses who are making it happen:
Amazon Web Services (AWS), Carly, DocuSign, Foxtel, Gallagher Bassett (GB), Macquarie Telecom Group, Media Rights Value, SiteMinder, Spinify, Work Club, WPP AUNZ, Xero, Sharesight, Liquor Loot

What’s on the agenda?

• How leaders of successful subscription-based businesses are managing explosive growth
• Why building/optimizing ongoing customer relationships is the lifeblood of subscription businesses
• Key insights to avoiding churn before it happens
• Building productive customer relationships and convincing customers to stay loyal through COVID

Who should attend:

This conference is relevant to anyone with a role or interest in subscription. The 2020 Summit attracted a number of C-Suite leaders from businesses already using subscription as well as those just starting to experiment in this area. If your job title includes these words, you need to know what is being discussed:
• Subscription (obviously!)
• Marketing
• Customer
• Loyalty
• Relationship
• Growth
• Ecommerce
• Partnerships
• Digital
• Data & Analytics

C-Suite titles include CEO, COO, CMO, CFO, CIO and start-up Founders.

  • Automotive
  • Aviation
  • Cloud Applications
  • Cloud Infrastructure
  • Corporate Services
  • Education
  • Retail
  • SaaS
  • Software providers
  • Telecoms

The Subscription Summit 2021 is your go to event for intelligence on how to build, market and sell profitable subscription-based products and services from creating quality content and choosing the right technology, to pricing, expanding your audience, converting customers, reducing churn and growing loyalty.

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