The Big Idea

Whether B2B or B2C, the subscription business model is no longer just the domain of SaaS. There are very few industries which are not experiencing success in this new era of customer experience including:

  • Automotive
  • Aviation
  • Retail
  • Corporate Services
  • Energy
  • Entertainment
  • Publishing
  • Software providers
  • Media
  • Telecoms
  • Cloud Applications
  • IoT
  • Cloud Infrastructure
  • Education
  • Healthcare
  • SaaS

Recurring revenue models lead to higher revenues and stronger customer relationships where the customer becomes more valuable the longer they use your product or service.

Willingness to pay for subscription services is on the rise as customers become attached to the experience, the brand and the agility or ease of access to manage their subscription packages.

"If there’s one reason we have done better than our peers in the Internet space over the last six years, it is because we have focused like a laser on customer experience, and that really does matter, I think, in any business. It certainly matters online, where word of mouth is so very, very powerful."
Jeff Bezos, Founder, and CEO,

The Subscription Summit 2020 is your go to event for intelligence on how to build, market and sell profitable subscription-based products and services from creating quality content and choosing the right technology, to pricing, expanding your audience, converting customers and growing loyalty.

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